Strategic, Creative, Impactful
and Revenue-driven Solutions
We combine imagination with business intelligence to
propel your brand to success.
Grow your business with Social Media Marketing
6 Reasons for Choosing Social Media Marketing?
Compared to traditional media like press, radio or TV, social media has a lot more to offer!
- It’s integrated Integrate Facebook, Twitter, Instagram, Snapchat, YouTube, and a lot more
- It’s precisely targeted reach your intended customers by their language, region, age, gender, profession, interests etc.
- It’s Instantaneous Run your ad at the click of a button – when you want to, when your customers are most likely to respond
- It’s Interactive Customers can respond to your message as you want them to: download, sign up, call or buy
- It’s Impactful Built-in Call-to-Action (CTA) results in higher response rates
- It’s absolutely economical you will spend a lot less than traditional media
10 Ways for Building Your Brand with Social Media Marketing
- Create Brand Recognition Top-of mind awareness for your brand comes easy
- Create a buzz around your Brand Get them talking, giving feedback, sharing information
- Build Customer Loyalty Reward them with special offers, promotions, competitions, give up-to-date info
- Engage in ‘Social Listening’ Monitor their social conversations around topics of your choice – including their problems in relation to your product
- Gather data from audience research Gain key insights about your audience
- Share your Brand’s story Spread the message about what you do, how good you are
- Link them to your website or email list You can send them customized offers
- Respond to customer complaints Monitor their complaints and respond immediately
- Go viral If your content is engaging, your customers will share it
- Do A/B testing It’s easy to test which ads are responding, and make corrections accordingly
Our Digital Marketing
Services
Social Media Strategy & Management
We use state-of-the-art social media management tools, software and metrics to monitor, update and manage your social media campaigns. Our Social Media Management strategy covers all social media. Specialist staff are experts in Google AdWords and Google Analytics, as well as other relevant fields. The team includes Social Media Manager, Content Writers, Graphic Designers, SEO Specialist, Per-Per-Click (CPC) Specialist, Front-end Developer, Email Marketing Specialist and specialist consultants.
Facebook Advertising
With around 6.5 million Sri Lankans on Facebook, that’s over 30% of our population, this is the most important Social Media platform for your brand. With clearly defined buyer personas, we create precisely targeted custom audiences to get the best reach. We also use top-notch creatives, including video content, as well as effective cost-per-click (CPC) and click-through rate (CTR). As well as compelling Call-to-Action (CTO) strategies to make sure your ads work.
Instagram Advertising
Having nearly 1.3 million users, Instagram is the medium of choice for reaching younger audiences, who account for about 45% of all users. This is also the ideal platform for showcasing visually appealing products. Our Instagram strategy includes focusing on increasing your following and page impressions, posting regular content, including compelling images and video, optimal use of hashtags, as well as partnering with the right influencers.
Google Advertising
This refers to paid advertising which appears in search results when someone types in a keyword in the Google search engine. Google also offers display ads which appear in other networks. We use competitive bidding strategies to give your ads the highest exposure at the lowest cost, as well as keyword research, competitor analysis and Google Ad Audits to drive results. Our team members are experts in Google AdWords and Google Analytics, in addition to the latest in related tools and software.
What makes us a game-changer in Social Media Marketing
Social Media Strategy, Design & Setup
It is vital businesses include social media marketing as part of their overall digital marketing strategy. At the start of your campaign, your social media accounts will be created or revamped for success. Our graphic designers will create stunning headers and profile pictures that resonate well with your audience and your profile will be optimized to increase leads and customers for your business.
Dedicated Account Manager
As soon as you are ready to begin your campaign, you will be assigned a dedicated Account Manager that ensures the success of your social media presence. Your social media manager will work with you to consolidate your goals and expectations and create a strategy to make them a reality.
Monthly Analytics Reports
To be sure that you remain happy, you will have scheduled calls with your Account Manager on a monthly basis to discuss your monthly analytics report and direction of your campaign. This also gives us the time to build meaningful relationships with our clients.